{"id":3316894,"date":"2024-02-19T12:32:09","date_gmt":"2024-02-19T11:32:09","guid":{"rendered":"https:\/\/dev.stockholmsmassan.se\/utstallare\/become-an-exhibitor\/"},"modified":"2025-11-21T10:59:18","modified_gmt":"2025-11-21T09:59:18","slug":"become-an-exhibitor","status":"publish","type":"page","link":"https:\/\/stockholmsmassan.se\/en\/exhibitors\/become-an-exhibitor\/","title":{"rendered":"Become an exhibitor"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;dcffbe7c-d829-4b92-9e28-730b66b1c6df&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;_initial&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; custom_padding_tablet=&#8221;40px||40px||true|false&#8221; custom_padding_phone=&#8221;40px||40px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;10%||40px||false|false&#8221; custom_padding_tablet=&#8221;0%|5%|30px|5%|false|true&#8221; custom_padding_phone=&#8221;||26px||false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;97a06755-12f6-449b-a85f-985853f9faa2&#8243; max_width_tablet=&#8221;&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Why become an exhibitor?<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;7c76edb1-7fe9-478a-9753-6b58dafa48b7&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>An exhibition brings together the whole industry: suppliers, customers and the media. At exhibitions, you as an exhibitor meet visitors who have made an active decision to meet you. It creates new ideas, contacts and business opportunities. We at Stockholmsm\u00e4ssan love meetings and are convinced that the exhibition medium could become your competitive media channel.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;||||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/stockholmsmassan.se\/wp-content\/uploads\/2024\/03\/SFW_2023_DSC08689_640x640px.jpg&#8221; alt=&#8221;stand areas from above under sthlm food and wine&#8221; title_text=&#8221;SFW_2023_DSC08689_640x640px&#8221; show_bottom_space=&#8221;off&#8221; align=&#8221;right&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#002E77&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;FAQ&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-hnkm362j-crtw-m8j2-xpzq-gn3tj3h68iuz&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{%22gcid-hnkm362j-crtw-m8j2-xpzq-gn3tj3h68iuz%22:%91%22background_color%22%93}&#8221; sticky_enabled=&#8221;0&#8243; custom_padding=&#8221;51px||51px||true|false&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;d2de1bb5-7871-475a-a7ce-cf892236863b&#8221; text_font=&#8221;|700|||||||&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Nothing beats the human encounter<\/h2>\n<p>All development starts with human encounters. Being an exhibitor at a fair gives you and your company a unique opportunity to meet your customers face to face, create deeper relationships and thus sell your offer in a completely different way.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_toggle title=&#8221;1. A whole industry comes together&#8221; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{%22gcid-3qvkiclf-cbga-i7f8-1xx5-l82f0oh7yg2p%22:%91%22icon_color%22,%22open_toggle_background_color%22,%22closed_toggle_text_color%22,%22icon_color%22,%22open_toggle_background_color%22,%22closed_toggle_text_color%22%93,%22gcid-m0fraqv3-qztm-9290-df11-7p07yu2mtcg6%22:%91%22open_icon_color%22,%22closed_toggle_background_color%22,%22open_toggle_text_color%22,%22body_link_text_color%22%93}&#8221;]<\/p>\n<p>An exhibition brings the whole industry together in one place. Here you will meet a unique mix of suppliers, customers, media and industry organizations. It creates new ideas, contacts and business opportunities. Used correctly, the exhibition medium becomes perhaps your most cost-effective marketing channel.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;2. The meeting &#8211; a natural part of the marketing mix&#8221; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; title_text_color_tablet=&#8221;&#8221; title_text_color_phone=&#8221;&#8221; title_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{%22gcid-3qvkiclf-cbga-i7f8-1xx5-l82f0oh7yg2p%22:%91%22icon_color%22,%22open_toggle_background_color%22,%22closed_toggle_text_color%22,%22border_color_all__hover%22%93,%22gcid-m0fraqv3-qztm-9290-df11-7p07yu2mtcg6%22:%91%22open_icon_color%22,%22closed_toggle_background_color%22,%22open_toggle_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>A balanced marketing strategy today includes many channels. Physical participation in trade fairs is therefore becoming an increasingly important part of the strategy and is now as obvious as being visible on social media or having a website.<\/p>\n<p>A trade fair can help you engage potential customers and communicate your offer in a memorable way. Moreover, it gives you a good opportunity to generate new leads, which in the long run leads to more revenue.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;3. Activating all the senses&#8221; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; title_text_color_tablet=&#8221;&#8221; title_text_color_phone=&#8221;&#8221; title_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{%22gcid-3qvkiclf-cbga-i7f8-1xx5-l82f0oh7yg2p%22:%91%22icon_color%22,%22open_toggle_background_color%22,%22closed_toggle_text_color%22,%22border_color_all__hover%22%93,%22gcid-m0fraqv3-qztm-9290-df11-7p07yu2mtcg6%22:%91%22open_icon_color%22,%22closed_toggle_background_color%22,%22open_toggle_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>The exhibition medium allows us to make an impact through all our senses. Allowing customers to touch, feel, look, listen, smell or taste the products provides a unique opportunity to create a personal relationship and a more lasting impression of the product and brand.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;4. Branding&#8221; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; title_text_color_tablet=&#8221;&#8221; title_text_color_phone=&#8221;&#8221; title_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{%22gcid-3qvkiclf-cbga-i7f8-1xx5-l82f0oh7yg2p%22:%91%22icon_color%22,%22open_toggle_background_color%22,%22closed_toggle_text_color%22,%22border_color_all__hover%22%93,%22gcid-m0fraqv3-qztm-9290-df11-7p07yu2mtcg6%22:%91%22open_icon_color%22,%22closed_toggle_background_color%22,%22open_toggle_text_color%22,%22body_text_color%22%93}&#8221;]<\/p>\n<p>The fair as a meeting place also creates opportunities to collaborate with industry professionals and specialists to strengthen and build your brand with your target audience. You know your brand best. Ensure that your specialists have the opportunity to interact with the target audience through workshops, lectures, competitions, product demonstrations, one-to-one conversations or other value-adding events.<\/p>\n<p>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Puffar 50\/50&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-hnkm362j-crtw-m8j2-xpzq-gn3tj3h68iuz&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{%22gcid-hnkm362j-crtw-m8j2-xpzq-gn3tj3h68iuz%22:%91%22background_color%22%93}&#8221; sticky_enabled=&#8221;0&#8243; custom_padding=&#8221;51px||51px||true|false&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||14px||false|false&#8221; custom_padding_tablet=&#8221;||14px||false|false&#8221; custom_padding_phone=&#8221;||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;bold-intro-text&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;d2de1bb5-7871-475a-a7ce-cf892236863b&#8221; text_font=&#8221;LabGrotesque Bold||||||||&#8221; custom_margin=&#8221;||10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Your participation &#8211; our business concept<\/h2>\n<p>We want your participation in the fair to be as successful as possible. Here you will find information about our own exhibitions, different stand solutions and our basic range of products and services.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;0px||||false|false&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;OUR FAIRS&#8221; url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NCJ9fQ==@&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/stockholmsmassan.se\/wp-content\/uploads\/2024\/08\/vara-massor-nordbygg-stockholmsmassan-1080x540px.jpg&#8221; alt=&#8221;m\u00e4ssbes\u00f6kare som r\u00f6r sig i montrar under nordbygg&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;url,link_option_url&#8221; _module_preset=&#8221;662fd16a-8028-49e0-9678-fc2b8a704e3b&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NCJ9fQ==@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We have a fair for all occasions. Here you will find all Stockholmsm\u00e4ssan&#8217;s sub-brands that we operate under our own management.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;STAND solutions&#8221; url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMzMTEwMzAifX0=@&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/stockholmsmassan.se\/wp-content\/uploads\/2024\/03\/Byggnationer_01_SFF23_org_1080x540px.jpg&#8221; alt=&#8221;example of stand solution with walls, hanging lamps and table and cube on the floor&#8221; _builder_version=&#8221;4.24.3&#8243; _dynamic_attributes=&#8221;url,link_option_url&#8221; _module_preset=&#8221;662fd16a-8028-49e0-9678-fc2b8a704e3b&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMzMTEwMzAifX0=@&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We have developed three basic concepts for stand solutions that you, as an exhibitor, can use as a starting point.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;visit our exhibitor portal&#8221; url=&#8221;https:\/\/exhibitors.stockholmsmassan.se\/?site=basutbud&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/stockholmsmassan.se\/wp-content\/uploads\/2024\/04\/webbshop-monteryta-stockholsmassan-1080x540px.jpg&#8221; alt=&#8221;stand space from comicon at the Stockholm Fair with white shelves, blue hanging boxes with logos on them.&#8221; content_max_width=&#8221;100%&#8221; module_class=&#8221;puff dt-zoom-in&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_level=&#8221;h3&#8243; header_font_size=&#8221;26px&#8221; header_line_height=&#8221;1.2em&#8221; animation=&#8221;off&#8221; link_option_url=&#8221;https:\/\/exhibitors.stockholmsmassan.se\/?site=basutbud&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Find out more about our basic range of products and services to make your participation as an exhibitor with us as successful as possible.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Text 50\/50&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;34b06a86-dc81-4983-919e-0fd7f286eb1b&#8221; background_color=&#8221;#FCA89D&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_padding_tablet=&#8221;20px||||false|false&#8221; custom_padding_phone=&#8221;20px||||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;610px&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Create new business by exhibiting<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;610px&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Are you interested in exhibiting at one of our upcoming events here at Stockholmsm\u00e4ssan? Want to share your thoughts and ideas?<\/p>\n<p><strong>B2C:<\/strong><br \/><a title=\"+46 8-749 42 94\" href=\"tel:+4687494294\" target=\"_blank\" rel=\"noopener\">+46 8-749 42 94<\/a><\/p>\n<p><strong>Stockholm Design Events (Formex and Stockholm Furniture Fair):<\/strong><br \/><a title=\"+46 707 894 291\" href=\"tel:+46707894291\" target=\"_blank\" rel=\"noopener\">+46 707 894 291<\/a><\/p>\n<p><strong>B2B:<\/strong><br \/>See the direct number to the vendor on the specific event&#8217;s website or call the reception:<br \/><a title=\"+46 8-749 41 00\" href=\"tel:+4687494100\" target=\"_blank\" rel=\"noopener\">+46 8-749 41 00<\/a><\/p>\n<p><strong>Congresses Guest Events (meetings, events, conferences, parties and congresses):<\/strong><br \/><a title=\"+46 8-749 42 24\" href=\"tel:+4687494224\" target=\"_blank\" rel=\"noopener\">+46 8-749 42 24<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Create new business by becoming an exhibitor at our fairs! Exhibiting at a fair gives you a unique opportunity to meet your customers face to face.<\/p>\n","protected":false},"author":1,"featured_media":3320784,"parent":3316886,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"hf_cat_page":[],"class_list":["post-3316894","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/pages\/3316894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/comments?post=3316894"}],"version-history":[{"count":8,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/pages\/3316894\/revisions"}],"predecessor-version":[{"id":3416244,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/pages\/3316894\/revisions\/3416244"}],"up":[{"embeddable":true,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/pages\/3316886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/media\/3320784"}],"wp:attachment":[{"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/media?parent=3316894"}],"wp:term":[{"taxonomy":"hf_cat_page","embeddable":true,"href":"https:\/\/stockholmsmassan.se\/en\/wp-json\/wp\/v2\/hf_cat_page?post=3316894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}