Become an exhibitor at Stockholmsmässan

Reach the right target audience, create business opportunities, and strengthen your brand by exhibiting at Sweden’s leading trade shows and events.

Formex 2026

Why become an exhibitor?

A trade show brings together the entire industry—suppliers, customers, the media, and decision-makers—in one place. As an exhibitor, you’ll meet visitors who have actively chosen to be there to discover new products, services, and business opportunities.

At Stockholmsmässan, connections are made that lead to relationships, collaborations, and business deals. That’s why trade shows remain one of the most powerful channels for companies looking to build their brand, generate leads, and meet the right target audience face-to-face.

Two women hugging each other.

Nothing beats the human encounter

Meeting with customers and partners in person fosters deeper relationships, better dialogue, and stronger trust than many digital channels do.

A channel that drives business

Trade shows combine marketing, sales, and networking in one place—making participation an important part of the modern marketing mix.

GastroNord2022 49 - Become an exhibitor

Four Reasons to Exhibit at a Trade Show

Nordbygg2026 008A7601 - Become an exhibitor

1. A whole industry comes together

At a trade show, suppliers, customers, the media, and industry organizations all gather in one place. This creates opportunities for new relationships, collaborations, and business deals in a way that few other channels can offer.

2. An important part of today’s marketing

Participating in trade shows is now a natural part of a modern marketing strategy. Face-to-face meetings make it easier to engage visitors, build relationships, and generate qualified leads.

3. Engage all your senses

At a trade show, visitors can experience products and services firsthand—by seeing, touching, trying, and interacting with them. This creates more impactful experiences and more memorable brands.

4. Strengthen Your Brand

Trade shows provide an opportunity to create activities and experiences that strengthen your brand. Workshops, product demonstrations, and discussions with experts help you build relationships with the right target audience.

Nordbygg26 Svedbergs DSC03490 - Become an exhibitor

Do you need help planning your participation?

We can help you with everything from booth solutions to technology and logistics.

Frequently Asked Questions About Becoming an Exhibitor

How much does it cost to exhibit?

The cost varies depending on the event, booth size, and the services required.

Läs mer om lorem ipsum »

How far in advance should you book?

Many companies book several months in advance to secure a good spot and allow time for planning.

What services are available to exhibitors?

Among other things, we offer booth solutions, technology, logistics, marketing, and graphic design services.

How does the Exhibitor Portal work?

The exhibitor portal is used for orders, information, and planning for the event.

How can you achieve better results at a trade show?

With the right planning, booth design, and follow-up, participating in trade shows can be a highly effective channel for lead generation and brand building.

Learn More for Exhibitors

example of stand solution with walls, hanging lamps and table and cube on the floor

Products & Services

Discover booth solutions and services.

stand space from comicon at the Stockholm Fair with white shelves, blue hanging boxes with logos on them.

Exhibitor Portal

Manage your participation in the exhibitor portal.

trade show visitors moving through the booths at Nordbygg

Our fairs

Find the right trade show for you to attend.