Published on 2025-03-20
After last year’s success which attracted over 52,000 visitors from 59 different countries, interest was high from Europe’s major cities. But now it’s confirmed that DreamHack will return to Stockholm in November. “We aim to be bigger than the music festivals,” says Kalle Pilfalk, Director DreamHack Festivals at ESL FACEIT Group (EFG).
It will be the only DreamHack festival in Europe in 2025, despite interest from larger cities.
“We have had discussions with London, Paris, Munich, among others, all of whom want to host DreamHack. We had 177,000 visitors at our festivals around the world last year and DreamHack is the only Swedish festival that has been exported internationally,” says Kalle Pilfalk, Director DreamHack Festivals at EFG. “But we want a festival in Sweden, and Stockholm is our flagship in Europe even in 2025.”
Last November, after over 20 years in Jönköping, the festival took place in Stockholm for the first time. 52,000 visitors from 59 different countries set a new European record.
The announcement that DreamHack will stay in Stockholm is welcomed by Anna-Karin Werner, Business Area Manager for Congresses and Guest Events at Stockholm Exhibition & Congress Centre, Stockholmsmässan:
“We are thrilled that DreamHack is returning to Stockholmsmässan in 2025. Hosting the world’s most sought-after gaming event is an honour. DreamHack puts Stockholm on the map as a global gaming hub and attracts an international audience that significantly contributes to the city’s tourism industry on multiple levels. It is an important business for Stockholmsmässan and a testament to our ability to deliver world-class events. As hosts, we are extremely proud to welcome an event of this magnitude.”